TAMPA, FL ‐ Trevor Burgess, CEO of Community Bank announced today that, in conjunction with its name change to C1 Bank on May 1st and in partnership with Crown Eurocars, it will be offering a new five year $1,000,000 CD product where the client will receive a brand new Mercedes‐Benz from Crown Eurocars as pre‐paid interest.

Clients will be able to choose from the 2012 SLK350 Roadster, 2012 E350 Sedan, 2012 ML350 SUV, and 2012 E350 Convertible.

C1 Bank CEO Trevor Burgess said, “C1 Bank is offering its clients the ability to drive off in their own brand new Mercedes‐Benz just for moving their money to C1 Bank. In this interest rate environment where the five year CD has an APY of 1.20% it is thrilling to change the game with the instant gratification of a spectacular Mercedes‐Benz that our client will own including tax, title, and license.”

“Crown Eurocars is extremely excited about this innovative program and are pleased to join C1 Bank in this effort. In doing so, we look forward to this partnership further enhancing both our commitments to serving the Tampa Bay community,” said Larry Casto, General Manager of Crown Eurocars.

“It’s great to see two Pewter Partners join together to offer something truly extraordinary for theirclients,” said Tampa Bay Buccaneers Co‐Chairman Bryan Glazer. “We are proud to align our brand with innovative leaders and quality brands in the Tampa Bay community.”

The Fine Print:
C1 Bank’s 60 month Certificate of Deposit (CD) special with a minimum opening and required minimum balance of $1,000,000.00 is valid through July 31, 2012. Offer applicable to traditional certificate of deposit accounts only. Individual Retirement Account certificates of deposit are not eligible for this special offer. This offer is for a limited time and may be withdrawn at any time without notice. This offer is applicable for NEW funds and is available for Consumer deposits only. Offer valid for Florida Residents only, age 18 years or older with a valid Florida driver’s license. Offer is limited to two (2) Mercedes vehicles per household for this promotion. Subject to the terms and conditions of the deposit contract, C1 Bank will pay a pre‐calculated interest rate of 1.19% withan annual percentage yield (“APY”) of 1.20% in advance on deposited funds at the completion of account opening. The 1.20% APY is available for new accounts only opened on or before May 31, 2012. For new accounts opened after May 31, 2012 the interest rate and APY will be based on the 60 month interest rate
offered in connection with this promotion at the time the account is opened and compounded daily. The pre-calculated interest in advance amount $61,294.00 based on the 1.20% APY available through May 31, 2012, can only be used towards the purchase of one of four (4) specific Mercedes‐Benz vehicle models from Crown Eurocars Inc. with a MSRP of $59,585.00 and includes $3,488.34 sales tax, $687.70 delivery fee, $2.50 Florida Lemon Law fee, $6.50 Florida tire and battery fee, $500.00 registration/tag and $24.00 electronic filing fee with
a total purchase price, net of $3,000.00 discount, of $61,294.04. Client will be responsible for any other fees or charges incurred in connection with purchase. The four (4) promotional models available for purchase are the 2012 SLK350, E350, ML350, or E350 Convertible, subject to dealer availability and with a $59,585.00 MSRP. Client may select vehicle from available inventory designated by Crown Eurocars Incorporated. If Client selects vehicle from other inventory of Crown Eurocars Incorporated, Client will be responsible for the difference between the pre‐calculated interest in advance amount and the purchase price of the vehicle and any related increase in taxes, fees and other costs associated with the purchase of the vehicle. Vehicle color and options subject to availability. Vehicle may only be registered in the name of the Primary account owner and cannot be exported to any location outside of the continental United States for a period of 12 months from the date of purchase and delivery. Client will be responsible for Insurance, Warranties, Licenses, and any other fees and costs not covered under the terms and conditions of this promotion. Client is responsible for taking delivery of the vehicle at Crown Eurocars Incorporated located at 6001 34th St N Saint Petersburg, FL 33714. Pre‐calculated interest earned and paid in advance on the CD may be subject to applicable State or Federal taxes. C1 Bank will issue a same year (2012) 1099‐INT Interest Statement for pre‐calculated interest earned. Client should consult and discuss any taxation issues with a tax advisor. FDIC deposit insurance covers the standard deposit insurance amount of $250,000.00 per depositor, per insured bank, for each account ownership category, as provided by applicable law. FDIC Insurance Coverage can be calculated using the FDIC’s online Electronic Deposit Insurance Estimator (EDIE) at: www.fdic.gov/edie. Significant early withdrawal penalties will apply to the certificate of deposit available through this promotion. The principal amount will be reduced by any penalty for the early withdrawal of funds. In the event of early withdrawal, C1 Bank will deduct from the $1,000,000.00 principal amount deposited the amount of the pre‐calculated, pre‐paid interest paid in advance and specifically used for a Mercedes‐Benz vehicle purchase from Crown Eurocars Incorporated, including any delivery, tax and costs paid with such interest ($61,294.04). In addition to the early withdrawal penalty, C1 Bank will also deduct an early withdrawal fee of $3,000.00 from the $1,000,000.00 principal amount deposited. The early withdrawal penalty and the early withdrawal fee could reduce the earnings on your certificate of deposit account. Partial withdrawals are not allowed. Once the CD is opened, client agrees to be bound by the terms and conditions of the promotional offer and deposit account agreement during the 60‐month term of the CD and even after the account is closed. At maturity of the full term with no exceptions or withdrawals, the client is entitled to receive from C1 Bank the $1,000,000.00 principal amount of deposited funds only. The CD is not auto‐renewable.In addition, by accepting the terms and conditions of the promotional offer, the primary account holder forever releases and holds C1 Bank and CBM Florida Holding Company and Crown Eurocars Inc. harmless from any and all liability for any injury, loss or damage of any kind to persons, including death, and property arising in whole or in part, directly or indirectly, from acceptance, possession, use or misuse of the vehicle, or participation in the offer. This promotion and agreement will be governed by the laws of the State of Florida and applicable federal laws and regulations. C1 Bank is not responsible for any incorrect or inaccurate information provided in advertising. C1 Bank reserves the right to cancel or modify this offer at any time without notice. Please visit C1Bank for full terms and conditions of this limited time promotional offer. Vehicle color is subject to availability.

About Community Bank ‐ C1 Bank:
Community Bank is a local, independent bank that serves thousands of sophisticated savers and borrowers from 18 locations in Pinellas, Hillsborough, Manatee, Charlotte and Pasco counties and online at www.communitybanknow.com. Community Bank is changing its name effective May 1, 2012 to C1 Bank and will be changing its web site to www.C1Bank.com. Community Bank is a leader in checking, savings and money markets, residential mortgages, business loans, SBA loan programs, and association and treasury services. Community Bank is the Official Bank of the Tampa Bay Buccaneers and the Official Bank of the Outback Bowl.

Community Bank services include:

•  Full Service Checking, Savings and Money Market depository products for consumers and businesses
•  Residential mortgages, from “30 years fixed” to “jumbo” products all with fast local decision making
•  Business and commercial real estate loans of up to $19 million to help local businesses grow
•  Small Business Administration loans of up to $5 million ‐ Community Bank is a Preferred Lender and is consistently ranked as one of the region’s top SBA lenders
• Association and Treasury Services ‐ providing lockbox services to condominiums, doctors and other businesses who need to carefully track their accounts receivable

 
With a distinguished 55-year history, Tiara Yachts’ brand has become synonymous with
delivering an exceptional boating experience. Tiara’s attention to detail and commitment
to top quality are paramount in each of the product lines, which range from 30 to 60 feet
including the Coronet™, Open, Sovran™, and Convertible series. Tiaras are known for
graceful lines and effective combination of luxury live-aboard features with serious
offshore capabilities.

 
ULA’s expertise in the marine industry is well suited to power Tiara’s marketing program
to the next level. “The yachting and boating industry is a special niche in the luxury
market. Over the years, we have fine-tuned the most effective strategies to reach the
yachting prospects and to influence their decision process. We look forward to growing
the Tiara brand,” said ULA President Don Niederpruem.

 
About Tiara Yachts:
Tiara Yachts is headquartered in Holland, Michigan. Product lines from 30 to 60 feet
with inboard power include the Coronet™, Open, Sovran™, and Convertible models.
Tiara Yachts and Pursuit Boats are subsidiaries of S2 Yachts, Inc., which was founded
in 1974. S2 Yachts, Inc. is one of the oldest privately held boat manufacturers in the
United States, producing boats that are a source of pleasure, a matter of pride, and a
lasting investment to their owners. http://www.tiarayachts.com

 
About ULA:
United Landmark Associates is a full service, award winning advertising agency
specializing in marketing lifestyle brands and companies. For nearly 30 years, United
Landmark Associates has helped clients by providing exceptional market knowledge
and consumer insight with cutting edge experiential, Web and interactive marketing
tools to target customers, deliver relevant content and drive qualified leads. ULA’s
successful sales and marketing strategies have earned impressive results and awards
in virtually every related local, regional and national professional association. The
agency is consistently rated among the best and brightest for marketing planning and
consulting, strategic management. Clients industries include real estate, hospitality,
luxury yachting, marina, banking and more.

For more information visit:
http://www.UnitedLandmark.com.

“Across the board — meaning new boats and brokerage — we had good activity,” Sanders told Trade Only Today. “The show was very encouraging in regard to new-boat sales activity, which has been largely absent for the last five years. The show was a breakthrough, compared to the last couple years. Brokerage was good. Brokerage was strong.”

The Palm Beach show, which was held March 22-25, ranks as one of the top 10 boat shows in the nation, with more than $350 million worth of boats, yachts and accessories on display. More megayachts were shown this year because 40 in-water slips were added at Palm Harbor Marina at the show’s north end.

The Lazzara deal was negotiated and structured on the same day the buyer stepped aboard the yacht, Sanders said. “We have other brokerage activity going on, but that was certainly out of the blue and unexpected — and representative of how we thought the show went,” he said. “Our overall presence at the show made a difference, certainly.”

HMY represents Viking, Maritimo, Grand Banks, Princess and Tiara. It had nearly 100 new and brokerage boats from 31 to 162 feet at the show — the most by one exhibitor in Show Management’s history of producing boat shows.

“That is a big achievement and an amazing vote of confidence for us,” Show Management CEO Efrem “Skip” Zimbalist said during a press conference on the show’s opening day.

HMY’s effort paid off, according to Sanders. “Having such a large presence at the show caused people to stop and work with our people,” Sanders said. “They saw so many boats and so many different opportunities that they stopped and did business with us. We put virtually every new boat we have in stock and every trade-in into this show. On top of that, we worked with our brokerage owners to get as many of those boats as we could to the show. We are talking about boats from $150,000 to $36.9 million.”

HMY’s success was indicative of the show’s overall solid performance, Show Management vice president and COO Andrew Doole said.

“It was a very good show,” Doole said. “We were up in attendance. We were up in the number of exhibitors, compared to last year, and the weather was almost perfect throughout the weekend. So we had a great event.”

Small-boat dealers and manufacturers, such as Dragonfly Boatworks of Vero Beach, Fla., also reported sales and healthy sales activity, Sanders said.

“We saw the start of the improvements at the [Yacht & Brokerage Show in Miami Beach],” Doole said. “There was increased sales activity there, so we went into Palm Beach hoping for the same, and that is certainly what happened. People have the desire, and we’re hoping now more will have the confidence to pull the trigger and buy the boat.”

This year’s expansion into Palm Harbor Marina, which added more big-boat inventory, contributed to the show’s success, Doole said. Show Management is looking forward to further growth at the 2013 show, and Doole reports that some brokers have committed to increasing their displays at next year’s event.

To see the full Trade Only Today article, click here.

The new name indicates that the bank puts customers and community first, said Trevor Burgess, chief executive officer of CBM Florida Holding Co., parent company of the bank.

It also differentiates the bank from the nearly two dozen other Florida banks with “community” in their names, he said.

Signage at the bank’s 18 offices will change on May 1, the same day the bank expects to close on its acquisition of The Palm Bank, which also will take on the C1 Bank name. Florida bank regulators have OK’d the Palm Bank acquisition, which is pending approval from federal regulators, Burgess said.

The bank, headquartered in Lakewood Ranch and originally Community Bank of Manatee, adopted the Community Bank & Co. name in February 2011, shortly before it acquired First Community Bank of America in Pinellas Park.

Community Bank & Co. had $729.3 million in total assets as of Dec. 31. The bank lent more than $181 million last year to local families and businesses, said Katie Pemble, president. It reported net income of $5.6 million in 2011, compared to a net loss of $1.3 million in 2010, before it was recapitalized by CBM Florida.

To see the full Tampa Bay Business Journal article, click here.

With the highest percentage of sales achieved from referrals, Minto Communities Florida has scored first place in Eliant’s national 2012 Homebuyers’ Choice Awards, one of five awards the company received from the foremost consumer research company catering exclusively to the new home industry.

“Our high sales percentage from referrals from our customers is a direct reflection of our mission to create a pleasurable buying experience,” explained Mike Belmont, president of Minto Communities Florida. “I believe that our referral-based sales are a great testament to how our team – from top to bottom – can deliver a superior new home buying experience.”

Minto offers the best homes, locations and values throughout eight communities on both coasts of Florida. One of North America’s most successful homebuilders, we’re welcoming over 50 families per week into a brand new Minto home. Shouldn’t yours be next?

For the full story from Minto Group, Inc., click here.

“The West Palm Beach show is building to be a very strong show for boats 60 feet and up,” Show Management CEO Efrem “Skip” Zimbalist said. “At this show we have the biggest single display by one exhibitor we’ve ever had, period — and that is HMY Yachts, which has over 50 boats here.”

And there’s a good reason for that. When show-goers come to the Palm Beach event, many are ready to buy, said Mike Strassel of HMY Yachts.

“It might be one of the best-attended shows by actual buyers,” Strassel said. “We chose to make our largest display here at the Palm Beach show because buyers, after attending Fort Lauderdale and attending Miami and narrowing down their searches, will come here and close deals. We do a lot of business at this show and it is an important part of our yearly sales program.”

HMY represents four brands: Viking, Tiara, Maritimo and Grand Banks. It has 51 new boats and 37 used boats from 31 to 164 feet at the show. “An important part of our marketplace is our brokerage, and it’s the new sales that fuel our brokerage,” Strassel said.

Overall at the show, the number of boats — both new and used —100 feet and larger is up 35 percent and the number of boats 80 to 100 feet has increased 29 percent, according to Show Management.

In March 2010, the Palm Beach show was the first to show signs of growth after a couple of years of declines in boat sales and exhibitor participation, Zimbalist said.

“Since then, every show that AIM has held has been better than the previous show in terms of exhibitor participation and attendance,” Zimbalist said. “We had a slight dip in Fort Lauderdale in November [2011] because of the deluge of rain. Otherwise, everything has pointed up. The growth hasn’t been dramatic or double-digit, but it has been good, steady growth in terms of attendance and exhibitor participation.”

Builders of smaller boats were also excited to be in West Palm Beach. “The West Palm Beach show really caters to the clientele interested in our type of boat,” said David R. Cherubini, president and CEO of Cherubini Yachts in Delran, N.J., which builds yacht tenders, including a 25-foot sport cruiser that is debuting at the show. “We’ve done the show for quite a few years. The West Palm Beach show has always been a winner for us. We have a lot of friends in the area and a lot of clients here who have purchased our products here.”

With aisles loaded with show-goers, exhibitors inside the accessories tent were upbeat. The event seems to get stronger every year, said Michael O’Connor, customer service representative for Atlantic Marine Electronics of Riviera Beach, Fla.

“It’s the first day, but the crowd is looking really good,” O’Connor said. “We’re hoping it is a great show for us. The economy is looking better and the stock market, so we’re hoping everyone has a prosperous show.”

— Chris Landry

Since January, the Agency has helped Minto embark on new creative campaigns for its age-targeted communities in both Sun City Center (Tampa Bay Area) and Town Park at Tradition (Port St. Lucie). In addition, the Agency is assisting with a new creative campaign and critical sales path strategy for Minto’s Harbour Isle community, located on Anna Maria Sound in Bradenton, Florida.

Deploying a combination of both traditional and online media, along with enhancements to each community’s critical sales path, Minto has already seen an increase in both sales traffic and net sales in 2012.