ULA Launches an all New Website for Lakeside Crossing
Posted By ULA on November 22, 2011
ULA has been working hard over the past few months to create an all new branding campaign for real estate client Lakeside Crossing. The first phase of the campaign encompassed a complete refresh of the community clubhouse and amenities, which also included a full scale photo-shoot to highlight all that this active community has to offer. The second phase of the campaign involved updating community signage and flags. The next phase took on creating an entirely new creative campaign for this active 55+ retirement community. ULA updated Lakeside Crossing’s Main Brochure Folio, Main Brochure Inserts, Rack Brochure, Regional Ads and Local Ads, all using a fresh new look and messaging designed to draw people in to the lifestyle, location and pricing of this unique Myrtle Beach, SC development. Along with the new ad collateral, a new local and regional media plan was strategically planned and is in the final stages of implementation. The final phase of this branding campaign comprised the launch of an all new website for Lakeside Crossing. Through the new messaging and media plan, potential buyers are being funneled to a brand new website that continues to reinforce the new message and collect leads for the Lakeside Crossing Sales Team to close on. Visit the Lakeside Crossing website to see what it’s all about!
Lakeside Crossing Website Home Page
Lakeside Crossing Print Ad
