A Quick Update From the Rapidly Changing World of Social Media
Posted By admin on March 10, 2010
Social media is constantly changing. Everyday there is something new to add to the mix and at times it may seem a bit overwhelming. Check out this article from the CMS Wire for a quick overview of the latest changes you need to know about in social media.
“Social media moves so fast, it’s hard to keep up. Here are the week’s top stories in scan-friendly format:
- Is Either Gender More Social Online?
- Facebook Shows Strong Presence In Asia/Middle East
- Google Launches an App Store for Google Apps
- General Public Believes in Wide-Reaching and Open Internet
Is Either Gender More Social Online?
Liberty Mutual released a survey on social media use that was aimed at analyzing usage differences on social networks between men and women. The survey runs opposite of other studies in the same arena and goes against typical perceptions of social networking online.
According to the study, men are likely to use ‘other’ social media accounts at least a few times a week. Also, men are more likely to friend a boss or co-worker and men are also more apt to maintain more than one social networking account (perhaps a Twitter and Facebook profile). Another interesting dynamic: men are more accepting of CEO’s tweeting about their company (51% to 37% of men vs. women, respectively).
Do these statistics and observations mean men are more social online? No, it doesn’t. This study is taking specific online habits and patterns and putting them through a gender-lens. The study does not take into account time spent on social networks, number of friends/connections and other interesting patterns, by gender. These data points would be very interesting to see in the future.” Click here to continue reading.
